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	<title>Comments on: The 10 golden rules of marketing white papers</title>
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	<link>http://www.endresultmarketing.com/2009/12/the-10-golden-rules-of-marketing-white-papers/</link>
	<description>Nurture Marketshare. Network Mindshare.TM</description>
	<lastBuildDate>Fri, 27 Aug 2010 15:46:43 +0000</lastBuildDate>
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		<title>By: Are there areas that Maslow got right and nobody knew about? Filling in the marketing holes of motivation... &#124; End Result Marketing</title>
		<link>http://www.endresultmarketing.com/2009/12/the-10-golden-rules-of-marketing-white-papers/comment-page-1/#comment-169</link>
		<dc:creator>Are there areas that Maslow got right and nobody knew about? Filling in the marketing holes of motivation... &#124; End Result Marketing</dc:creator>
		<pubDate>Fri, 27 Aug 2010 15:46:43 +0000</pubDate>
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		<description>[...] The 10 golden rules of marketing white papers [...]</description>
		<content:encoded><![CDATA[<p>[...] The 10 golden rules of marketing white papers [...]</p>
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		<title>By: SB</title>
		<link>http://www.endresultmarketing.com/2009/12/the-10-golden-rules-of-marketing-white-papers/comment-page-1/#comment-158</link>
		<dc:creator>SB</dc:creator>
		<pubDate>Thu, 01 Jul 2010 12:23:25 +0000</pubDate>
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		<description>A great way to add strength to your white paper is to work in collaboration with an independent third party: this increases information sharing between organizations (allowing your organization to learn more) and increases credibility for your white paper.</description>
		<content:encoded><![CDATA[<p>A great way to add strength to your white paper is to work in collaboration with an independent third party: this increases information sharing between organizations (allowing your organization to learn more) and increases credibility for your white paper.</p>
]]></content:encoded>
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		<title>By: CLD</title>
		<link>http://www.endresultmarketing.com/2009/12/the-10-golden-rules-of-marketing-white-papers/comment-page-1/#comment-69</link>
		<dc:creator>CLD</dc:creator>
		<pubDate>Wed, 14 Apr 2010 20:12:01 +0000</pubDate>
		<guid isPermaLink="false">http://www.endresultmarketing.com/?p=1795#comment-69</guid>
		<description>Marketing white papers is just as important as the content of the white paper itself. It will serve no purpose if no one reads it. Proper marketing can lead more and more people to the white paper in the end, but it can be tricky.</description>
		<content:encoded><![CDATA[<p>Marketing white papers is just as important as the content of the white paper itself. It will serve no purpose if no one reads it. Proper marketing can lead more and more people to the white paper in the end, but it can be tricky.</p>
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		<title>By: uberVU - social comments</title>
		<link>http://www.endresultmarketing.com/2009/12/the-10-golden-rules-of-marketing-white-papers/comment-page-1/#comment-11</link>
		<dc:creator>uberVU - social comments</dc:creator>
		<pubDate>Wed, 16 Dec 2009 19:13:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.endresultmarketing.com/?p=1795#comment-11</guid>
		<description>&lt;strong&gt;Social comments and analytics for this post...&lt;/strong&gt;

This post was mentioned on Twitter by ScottJimm: The 10 golden rules of marketing white papers &#124; End Result Marketing: On three such projects I developed for a .. http://bit.ly/8K23TM...</description>
		<content:encoded><![CDATA[<p><strong>Social comments and analytics for this post&#8230;</strong></p>
<p>This post was mentioned on Twitter by ScottJimm: The 10 golden rules of marketing white papers | End Result Marketing: On three such projects I developed for a .. <a href="http://bit.ly/8K23TM.." rel="nofollow">http://bit.ly/8K23TM..</a>.</p>
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